New era for green tech alternatives to replace petrochemical synthesized dyes. Bolinus brandaris, also called sea snail or purple dye murex Thousands of the murex sea snails are required to make 1 gram of Tyrian purple dye, which is unsustainable. Tyrian purple dye for textiles Also known as Phoenician purple, royal purple, imperial purple, or imperial dye, this rare dye dates back several millennia to the bronze age when the Phoenicians from Tyre, Lebanon, on the Levantine coast, produced it fo